{"id":324698,"date":"2026-09-02T12:52:54","date_gmt":"2026-09-02T15:52:54","guid":{"rendered":"https:\/\/motonline.com.br\/noticia\/?p=324698"},"modified":"2026-09-02T12:52:54","modified_gmt":"2026-09-02T15:52:54","slug":"harley-davidson-compra-fabrica","status":"publish","type":"post","link":"https:\/\/motonline.com.br\/noticia\/harley-davidson-compra-fabrica\/","title":{"rendered":"Harley-Davidson compra nova f\u00e1brica de motos off-road el\u00e9trico"},"content":{"rendered":"<div class=\"qwen-markdown-paragraph\" dir=\"ltr\"><span class=\"qwen-markdown-text\" data-spm-anchor-id=\"a2ty_o01.29997173.0.i60.2e8355fbzqB45W\">A <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">LiveWire<\/span><\/strong><span class=\"qwen-markdown-text\">, marca de motocicletas el\u00e9tricas da <\/span><a href=\"https:\/\/www.harley-davidson.com\/br\/pt\/index.html\" rel=\"nofollow noopener\" target=\"_blank\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Harley-Davidson<\/span><\/strong><\/a><span class=\"qwen-markdown-text\">, anunciou a aquisi\u00e7\u00e3o da <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Dust Moto<\/span><\/strong><span class=\"qwen-markdown-text\">, startup sediada em <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Bend<\/span><\/strong><span class=\"qwen-markdown-text\">, no <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Oregon (EUA)<\/span><\/strong><span class=\"qwen-markdown-text\">. O movimento representa a primeira incurs\u00e3o da empresa no segmento de motos el\u00e9tricas de trilha, um nicho em r\u00e1pida expans\u00e3o global.<\/span><\/div>\n<h2 class=\"qwen-markdown-heading\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Estrat\u00e9gia e vantagens da compra&nbsp;<\/span><\/h2>\n<div class=\"qwen-markdown-paragraph\" dir=\"ltr\"><span class=\"qwen-markdown-text\">A entrada no mercado off-road responde a demandas espec\u00edficas do setor. Trilhas em diversas regi\u00f5es do mundo enfrentam restri\u00e7\u00f5es ou fechamentos devido ao ru\u00eddo de motores a combust\u00e3o, tornando as motos el\u00e9tricas uma alternativa vi\u00e1vel para a manuten\u00e7\u00e3o do esporte. A compra oferece um atalho tecnol\u00f3gico \u00e0 <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">LiveWire<\/span><\/strong><span class=\"qwen-markdown-text\">, que incorpora o <\/span><span class=\"qwen-markdown-text\">know-how<\/span><span class=\"qwen-markdown-text\"> e a engenharia j\u00e1 desenvolvidos pela <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Dust Moto<\/span><\/strong><span class=\"qwen-markdown-text\">, evitando anos de pesquisa do zero. O torque instant\u00e2neo dos motores el\u00e9tricos tamb\u00e9m atende \u00e0 demanda por desempenho nas sa\u00eddas de curva em trilhas.<\/span><\/div>\n<h2 class=\"qwen-markdown-heading\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Ficha t\u00e9cnica da Dust Moto Hightail<\/span><\/h2>\n<div class=\"qwen-markdown-paragraph\" dir=\"ltr\"><span class=\"qwen-markdown-text\">O principal ativo adquirido \u00e9 o modelo <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Hightail<\/span><\/strong><span class=\"qwen-markdown-text\">, atualmente em fase final de testes. As especifica\u00e7\u00f5es t\u00e9cnicas apontam para um ve\u00edculo leve e de alta resposta:<\/span><\/div>\n<ul class=\"qwen-markdown-list\" dir=\"ltr\">\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Pot\u00eancia:<\/span><\/strong> <strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">42 cv<\/span><\/strong><span class=\"qwen-markdown-text\">.<\/span><\/li>\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Torque na roda:<\/span><\/strong> <strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">600 Nm<\/span><\/strong><span class=\"qwen-markdown-text\">.<\/span><\/li>\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Peso:<\/span><\/strong> <strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">106 kg<\/span><\/strong><span class=\"qwen-markdown-text\"> em ordem de marcha.<\/span><\/li>\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Velocidade m\u00e1xima:<\/span><\/strong><span class=\"qwen-markdown-text\"> Aproximadamente <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">120 km\/h<\/span><\/strong><span class=\"qwen-markdown-text\">.<\/span><\/li>\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Autonomia:<\/span><\/strong><span class=\"qwen-markdown-text\"> Cerca de <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">64 km<\/span><\/strong><span class=\"qwen-markdown-text\">, variando conforme o uso.<\/span><\/li>\n<li class=\"qwen-markdown-list-item\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Bateria:<\/span><\/strong><span class=\"qwen-markdown-text\"> Sistema de <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">4,4 kWh<\/span><\/strong><span class=\"qwen-markdown-text\"> com tecnologia substitu\u00edvel (<\/span><span class=\"qwen-markdown-text\">swappable<\/span><span class=\"qwen-markdown-text\">). A troca da bateria esgotada por uma carregada \u00e9 feita em segundos, enquanto a recarga completa na tomada demanda cerca de <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">4 horas<\/span><\/strong><span class=\"qwen-markdown-text\">.<\/span><\/li>\n<\/ul>\n<h2 class=\"qwen-markdown-heading\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Planos de lan\u00e7amento para 2026<\/span><\/h2>\n<div class=\"qwen-markdown-paragraph\" dir=\"ltr\"><span class=\"qwen-markdown-text\">A aquisi\u00e7\u00e3o se integra ao cronograma de lan\u00e7amentos da <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">LiveWire<\/span><\/strong><span class=\"qwen-markdown-text\"> previsto para a primavera de <\/span><strong class=\"qwen-markdown-strong\" dir=\"auto\"><span class=\"qwen-markdown-text\">2026<\/span><\/strong><span class=\"qwen-markdown-text\"> (no hemisf\u00e9rio norte). A marca prepara a plataforma <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">S4<\/span><\/strong><span class=\"qwen-markdown-text\">, focada em mobilidade urbana, e a <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">LiveWire &#8220;Honcho&#8221;<\/span><\/strong><span class=\"qwen-markdown-text\">, uma minibike el\u00e9trica equivalente a uma <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">125cc<\/span><\/strong><span class=\"qwen-markdown-text\">. Nos <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Estados Unidos<\/span><\/strong><span class=\"qwen-markdown-text\">, a <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Honcho<\/span><\/strong><span class=\"qwen-markdown-text\"> ser\u00e1 focada puramente no uso off-road, sem exig\u00eancia de habilita\u00e7\u00e3o. J\u00e1 na <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Europa<\/span><\/strong><span class=\"qwen-markdown-text\">, o modelo ser\u00e1 homologado para rodar em vias p\u00fablicas. Ambos os projetos priorizam leveza, acessibilidade e o uso de baterias substitu\u00edveis.<\/span><\/div>\n<div dir=\"ltr\">\n<h3>Veja tamb\u00e9m:<\/h3>\n<ul>\n<li><a class=\"gs-title\" dir=\"ltr\" href=\"https:\/\/motonline.com.br\/noticia\/quanto-custam-motos-harley-davidson\/\" target=\"_self\" data-cturl=\"https:\/\/www.google.com\/url?client=internal-element-cse&amp;cx=e700c98c6c0974d15&amp;q=https:\/\/motonline.com.br\/noticia\/quanto-custam-motos-harley-davidson\/&amp;sa=U&amp;ved=2ahUKEwj7rMqd-4mVAxX9qZUCHRruEAQQFnoECAcQAg&amp;usg=AOvVaw1iidr3-MM9xi6AlILcy3oL&amp;fexp=121695402\" data-ctorig=\"https:\/\/motonline.com.br\/noticia\/quanto-custam-motos-harley-davidson\/\">Veja quanto custam as motos&nbsp;<b>Harley<\/b> Davidson 0km \u00e0 venda&nbsp;<\/a><\/li>\n<li><a class=\"gs-title\" dir=\"ltr\" href=\"https:\/\/motonline.com.br\/noticia\/vale-a-pena-saiba-quanto-custa-uma-moto-harley-davidson-usada\/\" target=\"_self\" data-cturl=\"https:\/\/www.google.com\/url?client=internal-element-cse&amp;cx=e700c98c6c0974d15&amp;q=https:\/\/motonline.com.br\/noticia\/vale-a-pena-saiba-quanto-custa-uma-moto-harley-davidson-usada\/&amp;sa=U&amp;ved=2ahUKEwj7rMqd-4mVAxX9qZUCHRruEAQQFnoECAQQAg&amp;usg=AOvVaw0rNCtOGrrNspi2MwkvdPbM&amp;fexp=121695402\" data-ctorig=\"https:\/\/motonline.com.br\/noticia\/vale-a-pena-saiba-quanto-custa-uma-moto-harley-davidson-usada\/\">Vale a pena? Saiba quanto custa uma moto&nbsp;<b>Harley<\/b>&nbsp;Davidson usada<\/a><\/li>\n<li><a class=\"gs-title\" dir=\"ltr\" href=\"https:\/\/motonline.com.br\/noticia\/sprint-harley-davidson-6-mil\/\" target=\"_self\" data-cturl=\"https:\/\/www.google.com\/url?client=internal-element-cse&amp;cx=e700c98c6c0974d15&amp;q=https:\/\/motonline.com.br\/noticia\/sprint-harley-davidson-6-mil\/&amp;sa=U&amp;ved=2ahUKEwj7rMqd-4mVAxX9qZUCHRruEAQQFnoECAoQAg&amp;usg=AOvVaw1ZmeX9SewQowEJ4NKQlQvC&amp;fexp=121695402\" data-ctorig=\"https:\/\/motonline.com.br\/noticia\/sprint-harley-davidson-6-mil\/\">Sprint:&nbsp;<b>Harley<\/b>-Davidson confirma nova custom de US$ 6&nbsp;<em class=\"Highlight hte215eb6b-0d8b-4de8-863d-934a9c360c0a\">mil<\/em><\/a><\/li>\n<\/ul>\n<\/div>\n<h2 class=\"qwen-markdown-heading\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Declara\u00e7\u00e3o da diretoria<\/span><\/h2>\n<div class=\"qwen-markdown-paragraph\" dir=\"ltr\"><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Colin Godby<\/span><\/strong><span class=\"qwen-markdown-text\">, CEO da <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">Dust Moto<\/span><\/strong><span class=\"qwen-markdown-text\">, comentou a transa\u00e7\u00e3o afirmando que a uni\u00e3o preserva o &#8220;ADN americano focado em desempenho&#8221;. Segundo ele, a parceria agrega o alcance global e os recursos financeiros da <\/span><strong class=\"qwen-markdown-strong\" dir=\"ltr\"><span class=\"qwen-markdown-text\">LiveWire<\/span><\/strong><span class=\"qwen-markdown-text\"> para expandir a distribui\u00e7\u00e3o da moto internacionalmente.<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p> LiveWire, marca el\u00e9trica da Harley-Davidson, adquire a Dust Moto e anuncia entrada no segmento off-road com a Hightail e novos planos para 2026.<\/p>\n","protected":false},"author":113,"featured_media":324763,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[11648],"tags":[17212,12038,9000,2472],"class_list":["post-324698","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gerais","tag-dust-moto","tag-harley-daivdson","tag-livewire","tag-off-road"],"acf":[],"newsletter_post":false,"_links":{"self":[{"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/posts\/324698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/users\/113"}],"replies":[{"embeddable":true,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/comments?post=324698"}],"version-history":[{"count":4,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/posts\/324698\/revisions"}],"predecessor-version":[{"id":324764,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/posts\/324698\/revisions\/324764"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/media\/324763"}],"wp:attachment":[{"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/media?parent=324698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/categories?post=324698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/motonline.com.br\/noticia\/wp-json\/wp\/v2\/tags?post=324698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}